Website legal policy

Cookie Policy

This Cookie Policy explains how Lily Asia uses cookies and similar technologies on its website. It should be read with the Privacy Policy.

Effective date: 19 July 2026  |  Version 1.0

1. What cookies are

Cookies are small text files placed on a device when a website is visited. Similar technologies may include local storage, pixels, tags, software development kits and server-side identifiers.

2. Cookie categories

Category Purpose Consent position Typical duration
Strictly necessary Security, network management, load balancing, session continuity, form operation and storage of cookie choices. These cannot normally be disabled through the website because they are required for operation. Session to 12 months.
Analytics Understanding aggregated traffic, page performance, navigation patterns and errors. Used only where enabled and, where required, after consent. Up to 24 months, depending on the provider.
Functional Remembering preferences and enabling optional features such as maps, video or enhanced forms. Used after consent where the feature is not essential. Session to 12 months.
Marketing or social media Measuring campaigns, enabling social-media features or showing more relevant communications. Used only if deployed and after the required consent. Provider-dependent, generally up to 24 months.

3. Current deployment

The website should operate with strictly necessary cookies by default. Non-essential analytics, functional and marketing cookies should remain blocked until the visitor makes a choice, where consent is required. The actual cookie inventory displayed in the preference centre must be updated whenever a new vendor, embedded feature or tracking technology is introduced.

4. Managing cookies

Visitors may accept all, reject non-essential cookies or manage categories through the cookie banner or preference centre, where available. Browser settings can also delete or block cookies, although some website functions may not work correctly.

5. Third-party technologies

Embedded maps, videos, social-media buttons, analytics services or other third-party features may set their own cookies when activated. Their practices are governed by their policies. Such features should be configured in privacy-enhanced mode where reasonably available.

6. Do Not Track and similar signals

Browser-based privacy signals are not uniformly standardised. We will respond to legally recognised signals where applicable and otherwise rely on the cookie preference tool and browser controls.

7. Updates and contact

This Cookie Policy may be updated when website technology changes. Questions may be sent to business@lilyinasia.com.

Implementation requirement: run a cookie scan before launch and after every material website change. Replace the generic category table with the exact cookie name, provider, purpose and expiry where non-essential cookies are deployed.